BRAND IDENTITY (RE-DESIGN OF EXISTING LOGO), NEW HQ SIGNAGE, IMAGE AND COMMUNICATION, MARKETING MATERIALS | PRINT AND DIGITAL.
GILLESPIE LOWE GROUP
This project involved an already established brand merging while moving to new premises by which they were losing the shop front. It was essential to maintain a familiar aspect to the logo yet reflect the new aspect to the business. With my training and experience in architecture, I knew it was vital to capitalise on the corner position of the new premises to reflect these changes in the business and also draw the public’s attention to the new location.